Gen Z and Manufacturing

April 15, 2025
With only 14% of Gen Z considering industrial work, manufacturers must focus on engaging this generation. Explore strategies to attract and retain Gen Z talent in manufacturing.

With only 14% of Gen Z say industrial work is a career they’d consider, manufacturers need to focus on attracting Gen Z workers to ensure the industry's future. Learn how manufacturers can be more effective in their outreach to Gen Z. https://bit.ly/AWGenZ 

About the Author

David Greenfield, editor in chief | Editor in Chief

David Greenfield joined Automation World in June 2011. Bringing a wealth of industry knowledge and media experience to his position, David’s contributions can be found in AW’s print and online editions and custom projects. Earlier in his career, David was Editorial Director of Design News at UBM Electronics, and prior to joining UBM, he was Editorial Director of Control Engineering at Reed Business Information, where he also worked on Manufacturing Business Technology as Publisher.